Facebook Launches Sports Platform 'Facebook Sports Stadium'

Twitter has a good reputation when it comes to live events (especially sports), and Facebook is making an attempt to hurt the micro-blogging firm on this front.

Facebook announced a new specialty hub within its platform this week: Facebook Sports Stadium. For advertisers it could be a less risky and therefore more attractive bet because instead of taking advantage of trending hashtags and topics on Twitter, there's a clear destination for marketing efforts. Well, it's only for American football for now, but the company says it's adding in other sports soon.

In Facebook Sports Stadium, you can see posts from your friends and their comments on plays as well as enjoy commentary from teams, leagues and journalists with easy access to their Facebook Pages.

You can get to Facebook Sports Stadium by searching for the game, and we will surface new ways to get there as the product evolves, he said.

Facebook's sports service will get its game data from Sportradar, but for the launch, it has not partnered with any content providers.

Dubbed the "Facebook Sports Stadium", the feature allows users from all over the world see posts from their friends, as well as comments on specific ongoing plays. They follow stats and fantasy numbers on sports apps and keep tabs on what people are saying about the game on social media.

What are your thoughts on the exciting Sports Stadium by Facebook? "This product makes connecting over sports more fun and engaging, and we will continue listening to feedback to make it even better", Facebook's product manager, Steve Kafka, said.